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PE · First operating node

A practical first market for entering South America

Mining, infrastructure, healthcare, ICT and a strong China–Peru trade relationship create multiple B2B entry paths.

Peru combines an export-oriented resource economy with a concentrated commercial centre in Lima. Mining remains fundamental, while healthcare, communications, agriculture, energy, logistics and public infrastructure continue to generate demand.

Customers value face-to-face engagement, reliable response and clear local responsibility. Spanish materials, site visits, delivery planning and after-sales support often determine whether a technical conversation becomes a project.

Priority sectors
Mining and industrial technologyPorts and logisticsHealthcareICT and digital infrastructureEnergy and agritech
Market approach

What companies should prepare

A country strategy should turn market information into clear priorities, responsibilities and operating choices.

  1. 01

    Start with product-specific use cases

  2. 02

    Map decision-makers in Lima and industry locations

  3. 03

    Verify access, delivery and service requirements

  4. 04

    Maintain local customer and project follow-up

Points to verify

Do not treat macro growth as proof of product demand

Regulatory and import requirements vary by product

Relationships need consistent local attention

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Evaluate your opportunity in Peru

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